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Technology meets humans through user-centric design.

Industry / Technology

Our visions for technology

Bridging the gap. Tech companies require an experience built around the human connection. As the tech industry continues to revolutionise the world we live in, its players must stay rooted in real-world human connections to reinforce the experience beyond the environment it resides in.

Trends

1

Meta launches a new way of relations and opens a new path for the imagination of alternative worlds.

2

Body hacking gains users following the quantified self trend.

3

Energy management grows popularity due to sustainable issues.

4

Subscription models are overcome by the more fit per purpose approach of the mobility wallet.

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Digital products and services live in people’s pockets. Brands can leverage this by incorporating a personal tone.

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Learnings

At Erretres, we have worked with a number of tech companies across the globe. Over the course of the journey to define each solution, we have gained insightful perspectives about the industry, its audience, and the context that informed the story that we built. Below, we summarize our key learnings.

Our expertise
in Technology

ReturnlySan Francisco
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Building frictionless
e-commerce experiences
in San Francisco.

Seedtag
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The leading
contextual
advertising company.

Chazz
imagen slider-2imagen slider-2

Bringing together rigor,
improvisation, order,
and chaos for NTT.

EKO InstrumentsJapan
imagen slider-3imagen slider-3

Warming up Japanese
high- technology products
for the global market.

McKinsey & Company
imagen slider-4imagen slider-4

Creating a digital
tool to showcase
powerful AI products.

ReturnlySan Francisco
imagen slider-0imagen slider-0

Building frictionless
e-commerce experiences
in San Francisco.

Seedtag
imagen slider-1imagen slider-1

The leading
contextual
advertising company.

Chazz
imagen slider-2imagen slider-2

Bringing together rigor,
improvisation, order,
and chaos for NTT.

EKO InstrumentsJapan
imagen slider-3imagen slider-3

Warming up Japanese
high- technology products
for the global market.

McKinsey & Company
imagen slider-4imagen slider-4

Creating a digital
tool to showcase
powerful AI products.

ReturnlySan Francisco
imagen slider-0imagen slider-0

Building frictionless
e-commerce experiences
in San Francisco.

Seedtag
imagen slider-1imagen slider-1

The leading
contextual
advertising company.

Chazz
imagen slider-2imagen slider-2

Bringing together rigor,
improvisation, order,
and chaos for NTT.

EKO InstrumentsJapan
imagen slider-3imagen slider-3

Warming up Japanese
high- technology products
for the global market.

McKinsey & Company
imagen slider-4imagen slider-4

Creating a digital
tool to showcase
powerful AI products.

Clarity that focuses on the essentials

A personal touch to humanize the brand

Beyond the technology itself, living in the real world

As the tech space becomes more crowded and screens get smaller, the brand’s value proposition needs to stand out through clarity in design and messaging.

So the audience can identify and relate to the value of the service or product, brands should look to develop a personality on which to base their communications.

Technology has its influences beyond just the screen or its immediate ecosystems. Brands must keep that in mind while strategically designing their touchpoints and interactions.

Our expertise
in other industries

Want to be involved?

Brussels

:beer

Hi! I’m Esther, let’s talk!

Account Manager

Rue du Commerce 31
1000 Brussels
Belgium
Parlons!

London

:underground

Hi! I’m Ollie, let’s talk!

Design Director

30 Stamford Street
London SE1 9LQ
United Kingdom
Let’s chat!

Madrid

:sun

Hi! I’m Rocío, let’s talk!

Account Manager

Eloy Gonzalo 27
28010 Madrid
Spain
¡Hablemos!

Tokyo

:japanese
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